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LANDU Product Portfolio

High-Performance Chemical Additives & Functional Materials Across Construction, Industry, Food & Pharmaceuticals

Through five specialized brands, LANDU delivers reliable, customizable, and system-level solutions — supporting complete formulation performance from building materials to advanced food and pharmaceutical applications.

Explore Our Specialized Brands

01

LANDERCOLL®

Cellulose Ethers for Construction & Industrial Applications
02

Accurate™

Redispersible Polymer Powders for Dry-Mix Mortar Systems
03

NOVASTAR™

Functional Additives for Concrete and Modern Construction
04

DEFINE™

High-Purity Cellulose-Based Food Additives

05

UQUICK™

Pharmaceutical Excipients for Solid Dosage and Drug Delivery Systems

Product Line

LANDERCOLL® Advanced Cellulose Ether Solutions

High-quality rheology modifiers for construction and industrial formulations. Designed to improve water retention, workability, consistency, and application performance across diverse building material systems.

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HPMC
01

HPMC

Hydroxypropyl Methyl Cellulose

Excellent water retention, thickening efficiency, and workability control. Ideal for tile adhesives, plastering mortars, self-leveling compounds, and EIFS systems.
HEMC
02

HEMC

Hydroxyethyl Methyl Cellulose

Stable rheological performance under high-temperature conditions. Widely used in exterior mortars, cement-based renders, and coatings.
HEC
03

HEC

Hydroxyethyl Cellulose

Applied in water-based coatings and oilfield chemicals. Excellent solubility, shear stability, and viscosity control for industrial systems.
CMC
04

CMC

Carboxymethyl Cellulose

Functions as thickener, binder, and stabilizer. Improves suspension stability, adhesion strength, and overall product uniformity.
Product Line

Accurate™ Redispersible Polymer Powder Solutions

Accurate™ is LANDU's specialized brand for redispersible polymer powders, designed to enhance flexibility, adhesion, and durability in dry-mix mortar systems.

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Accurate RDP
01

Redispersible Polymer Powder (RDP)

Accurate™ RDP readily redistributes into a stable polymer emulsion upon contact with water, significantly improving bonding strength, flexibility, crack resistance, and water resistance. It is widely used in tile adhesives, EIFS, repair mortars, and self-leveling compounds.

Enhanced Flexibility Superior Adhesion Crack Resistance Water Resistance
Product Line

NOVASTAR™ Functional Additives for Modern Construction

NOVASTAR™ is LANDU's premium brand for construction chemicals and functional additives, offering comprehensive performance solutions for concrete and dry-mix systems.

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Polycarboxylate Superplasticizer
01

Polycarboxylate Superplasticizer

NOVASTAR™ polycarboxylate superplasticizers provide high water reduction and excellent slump retention. They enhance concrete flowability, strength development, and durability, making them suitable for precast, ready-mix, and high-performance concrete.
Gypsum Retarder
02

Gypsum Retarder

NOVASTAR™ gypsum retarders precisely control gypsum setting time while maintaining final strength. They ensure a stable working window and consistent performance in gypsum plaster, gypsum boards, and decorative materials.
Powder Defoamer
03

Powder Defoamer

NOVASTAR™ powder defoamers effectively suppress and eliminate unwanted air bubbles in mortar and concrete systems, improving density, surface quality, and mechanical performance while maintaining broad formulation compatibility.
Silicone Hydrophobic Powder
04

Silicone Hydrophobic Powder

NOVASTAR™ silicone hydrophobic powders significantly reduce water absorption by forming a durable hydrophobic layer within cementitious systems. They enhance weather resistance and service life in exterior mortars and waterproof applications.
Hydroxypropyl Starch Ether
05

Hydroxypropyl Starch Ether (HPS)

NOVASTAR™ HPS improves workability, thixotropy, and anti-slip performance in dry-mix mortars. When used together with cellulose ethers, it optimizes early-stage rheology and enhances application efficiency.
Polypropylene Fiber
06

Polypropylene Fiber

NOVASTAR™ polypropylene fibers effectively control plastic shrinkage cracking and improve the toughness and durability of mortar and concrete. They are widely used in flooring, shotcrete, and structural repair applications.
Product Line

DEFINE™ Food Additives Solutions

DEFINE™ is LANDU's food-grade additives brand, delivering high-purity cellulose-based ingredients designed to improve texture, stability, and functionality in food and beverage formulations. All products are manufactured under strict quality and safety standards.

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01

MCC

Microcrystalline Cellulose

DEFINE™ MCC is a multifunctional food additive used as a bulking agent, stabilizer, and texturizer. It enhances mouthfeel, suspension stability, and moisture control in applications such as dairy products, beverages, bakery items, and nutritional foods.

Dairy Products Beverages Bakery Items Nutritional Foods
02

MC

Methyl Cellulose

DEFINE™ MC provides thermal gelation, thickening, and emulsification properties. It is widely used in sauces, coatings, bakery products, and plant-based foods to improve texture, consistency, and processing stability.

Sauces Coatings Bakery Products Plant-Based Foods
Product Line

UQUICK™ Pharmaceutical Additives

UQUICK™ is LANDU's dedicated pharmaceutical excipients brand, offering high-quality cellulose derivatives for solid dosage forms and advanced drug delivery systems. Products are designed to meet pharmacopeia and regulatory requirements.

Contact Us for Details
01

MCC

Microcrystalline Cellulose

UQUICK™ MCC is a widely used pharmaceutical excipient for direct compression and granulation. It provides excellent compressibility, flowability, and content uniformity in tablet and capsule formulations.

02

MC

Methyl Cellulose

UQUICK™ MC functions as a binder, film former, and viscosity modifier in pharmaceutical formulations. It is commonly used in oral solid dosage forms and liquid preparations.

03

EC

Ethyl Cellulose

UQUICK™ EC is a water-insoluble polymer used for controlled-release and taste-masking applications. It enables sustained drug release and protective film coatings in tablets and pellets.

04

H-HPC

High-Substituted Hydroxypropyl Cellulose

UQUICK™ H-HPC offers excellent binding and film-forming properties. It is used in tablet formulations to improve mechanical strength and disintegration behavior.

05

L-HPC

Low-Substituted Hydroxypropyl Cellulose

UQUICK™ L-HPC acts as a highly effective disintegrant and binder. It promotes rapid tablet disintegration while maintaining sufficient hardness, making it ideal for immediate-release formulations.

06

HPMCAS

Hypromellose Acetate Succinate

UQUICK™ HPMCAS is an enteric polymer designed for delayed-release and targeted drug delivery. It protects active ingredients from gastric acid and enables controlled release in the intestinal environment.